For local businesses, tradespeople and services
Mentions in regional media and with local creators that put you on the map in your district and into AI answers – on a budget a small business can carry.
Tell us your trade, your town and how much you want to spend.
Sites and creators people in your district actually read.
A mention in a local outlet weighs more than a banner.
How the process works, when buying a placement makes sense and what to watch out for – and what an article realistically delivers.
Link building is the work of getting other websites to link to yours. Offers for it land in every company’s inbox and few people can tell them apart. We describe how the whole process runs, what you pay for, how long it takes and how to recognize a supplier who knows what they are doing.
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Buying links is not forbidden – it depends on what and how. The difference between a paid publication in a medium and a package of links from websites without readers is fundamental: the first is ordinary advertising, the second can damage the whole domain. A practical guide for companies that got such an offer in their inbox.
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A PR article is not an ad or a promotional leaflet. It is a text in a medium that your target customer reads, and it speaks about you at the moment they are solving something. We explain how it differs from advertising, what it should contain, what it costs and how long until you can tell whether it worked.
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Citation studies show AI assistants most often pull answers from communities, reviews and comparisons: up to a fifth of Perplexity citations come from Reddit, ChatGPT loves Wikipedia and AI Overviews favour YouTube. What that means for your brand visibility.
Read the article →Find out for free how ChatGPT, Perplexity and Google AI see your brand – and where you lose visibility.
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Interested in the details? Read our articles on SEO and AI optimization.
