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Partnership guide for consultants

You advise the client, we supply the media

For SEO, PPC and marketing consultants who want to offer clients PR articles, links and mentions without their own publisher network. You stay the face and the expert, we are the supplier behind you. We will not approach a client you look after.

Get started as a consultant → What the agreement guarantees

We never tell the client your purchase price or margin, and we never offer them a lower price than you do.

Each step shows who does it: ConsultantLinketicaClient

Getting started

once, at the start · a few days

  1. Short call and choice of model

    ConsultantLinketica

    We talk about what clients you have and how much time you want to spend on delivery. Two ways have proven themselves for consultants:

    • Reselling: you buy publications yourself and invoice them to the client at your price as part of your service. The reward is agreed for each deal, always at least 5 % of the price excl. VAT.
    • Referral: the client buys publications themselves and you focus on strategy only. For the referral you get a commission of 10 % for 24 months.

    How to price link building: How much to charge for link building.

  2. Non-disclosure and client protection agreement

    ConsultantLinketica

    We sign a short agreement, the same as with agencies. We commit not to approach your clients, you commit not to deal with publishers from our catalogue directly. We send you the text after the introductory call, before signing. What the agreement guarantees.

    Client protection lasts 12 months from the first order and is extended for as long as you look after the client.

  3. Opening an account

    Consultant

    You register as an advertiser and get access to the catalogue with parameters and prices upfront. One account covers all your clients.

A new client

for each client · within 2 weeks

  1. Registering the client with us

    ConsultantLinketica

    Send us the client's company name, company ID and contact person by e-mail. We confirm the registration within 10 working days. From the confirmation, the client is protected even before their first order, for up to 6 months.

    Register clients you are only talking to as well. Protection runs from the confirmed registration.

  2. Recommendation from your analysis

    ConsultantClient

    You have an advantage: you already know the client's website, keywords and campaigns. From an audit or PPC data you know where authority is missing and which queries competitors hold the top spots for. Build your recommendation on that: how many publications, in which fields and why.

    For PPC consultants: PR articles as an additional service for PPC consultants.

  3. Choosing media

    ConsultantLinketica

    You choose in the catalogue by industry, audience and price, without calling newsrooms. For narrow niches, the AI agent helps: based on the brief, it finds and contacts further suitable media and returns a shortlist for approval. We are opening the agent gradually from 1 October 2026.

    Useful reading: How to offer link building without your own outreach.

  4. Offer and explaining the value

    ConsultantClient

    You are not selling the client "links" but a result: website authority, mentions in their field and visibility in search and in AI answers. Base the price on the full cost and do not forget to include your own work on selection and checks.

    Useful reading: How to explain the value of links to a client.

Delivering the order

for each order · usually within 14 days

  1. Topping up credit

    Consultant

    You top up credit through the GoPay payment gateway or by bank transfer; on working days a transfer usually arrives by the next day. You get one invoice per top-up. With a referral, the client pays for credit from their own account.

  2. Order and publisher offers

    ConsultantLinketica

    You post a request and publishers with suitable space send offers. When you accept an offer, its price is reserved in your credit. It is only deducted after the publication is completed and checked.

  3. Text and approval

    ConsultantClient

    You write the text yourself, the medium writes it, or a copywriter does. The client approves it before it goes to the publisher. A paid publication is always labelled as sponsored content.

  4. Publication and check

    Linketica

    The publisher publishes and submits the article URL. We check that the publication matches the order and only then pay for it. You get the link for the client.

Client care

ongoing

  1. Results in the report

    ConsultantClient

    Put publications into your regular report next to the SEO or PPC numbers: full cost, cost per conversion and long-term benefit, for example branded search. The client will see that PR works together with the other channels.

    Useful reading: How to report SEO and AIEO to clients.

  2. Ongoing care

    Consultant

    Be the client's contact person: get in touch at least once every 90 days and answer questions within 2 working days. As long as you do, the client protection is extended automatically after the 12 months.

    If the care slips, the protection does not end straight away. First comes a written notice, and there are 30 days to put things right.

  3. More clients without more work

    ConsultantClient

    Repeat the same process with other clients: purchases and the history of publications are in one place. If a client contacts us directly, we let you know within 3 working days and handle the deal through you.

    Useful reading: One consultant, more clients.

Non-disclosure and client protection agreement

The most common worry of partners is that the marketplace will take their client. That is why we build the partnership on a non-disclosure and client protection agreement. This is what we guarantee in it:

We will not approach your clientFor 12 months from their first order. The protection is extended automatically for as long as you look after the client.
Protection from registrationThe client is protected from the moment we confirm the registration, even before their first order, for up to 6 months.
Your price stays yoursWe never tell the client your purchase price or margin, and we never offer them a lower price than you do.
If the client contacts us directlyWe let you know within 3 working days, offer to handle the deal through you, and you are entitled to a reward from their orders.
If we end the partnershipThrough no fault of yours, your clients stay protected for at least 6 months after the partnership ends.
Confidentiality both waysWe protect prices, contacts and client data just as you do. During the partnership and for 5 years after it, backed by a contractual penalty.

What we ask of you: not to deal with publishers from our catalogue directly (during the partnership and for 12 months after it) and to look after the client: contact at least once every 90 days and a reply within 2 working days. Publishers you already worked with before can be excluded from this obligation.

Book an introductory call We will send you the full text of the agreement after the introductory call, before you sign anything.

Deadlines and numbers in one place

Based on the non-disclosure and client protection agreement and the partner programme terms.

WhatValueWhere it applies
Confirmation of client registrationwithin 10 working daysstep 4
Client protection before the first ordermax. 6 monthsstep 4
Client protection from the first order12 months + extensionsteps 2 and 13
Contact with the clientat least once every 90 daysstep 13
Reply to the clientwithin 2 working daysstep 13
Remedy after a notice30 daysstep 13
Notice of direct contact by the clientwithin 3 working daysstep 14
Reward when resellingmin. 5 % of the price excl. VATstep 1
Referral commission10 % for 24 monthsstep 1

Frequently asked questions

I have no media contacts. Can I still offer PR articles?

Yes, that is exactly what the catalogue is for. You choose media by industry and price and we take care of the publication. Your value lies in judging what the client needs, not in a list of contacts.

Will you take my client?

No. We will not approach a registered client for 12 months from their first order, and the protection is extended for as long as you look after them. We will not tell them your purchase price or margin either. It is in the agreement you get after the introductory call.

Is reselling or referral better?

Reselling suits you when you want control over delivery and to invoice it as part of your service. Referral suits you when you want to focus on strategy only and the client buys publications themselves.

Will I have time for it next to consulting?

One publication through the marketplace takes roughly one to two hours of your work: selection, ordering and checking. Searching for media and negotiating with newsrooms falls away.

Ready to start? We will set up an introductory call and send you the agreement to sign.

Get started as a consultant →

Or write to info@linketica.com.

Webio s.r.o., operator of Linketica.com